Privacy Policy
This policy explains how Pixelhut collects, uses, stores, and protects your personal data when you use our website and services.
1. Who we are
Pixelhut Ltd (“Pixelhut”, “we”, “us”, “our”) is the data controller responsible for your personal data.
- Company No. 14736120
- Registered address: Kimberley Way, Rugeley, WS15 1RE
- Email: [email protected]
- Phone: 0121 724 0208
2. What data we collect
We may collect the following types of personal data:
- Identity data: name, company name
- Contact data: email address, phone number, postal address
- Order data: billing and shipping addresses, order history, payment references
- Enquiry data: event details, project requirements, budget information submitted through our forms
- Technical data: IP address, browser type, operating system, pages visited, referring URL (collected via analytics cookies with your consent)
- Cookie data: your cookie consent preferences
3. How we collect your data
- Directly from you: when you fill in our contact form, project brief, product enquiry, or checkout form
- Automatically: through cookies and analytics tools when you browse our website (only with your consent)
- From third parties: payment confirmation data from Stripe and PayPal when you make a purchase
4. Why we process your data and our legal basis
| Purpose | Legal basis |
|---|---|
| Responding to enquiries and providing quotes | Legitimate interest |
| Processing and fulfilling orders | Contractual necessity |
| Managing dry hire bookings | Contractual necessity |
| Analysing website usage and improving our services | Consent (analytics cookies) |
| Maintaining tax and accounting records | Legal obligation |
5. How long we keep your data
- Enquiry and contact form data: 2 years from submission
- Order and transaction data: 6 years (as required by HMRC)
- Analytics data: 14 months (Google Analytics default retention)
- Cookie preferences: 1 year
After these periods, your data is securely deleted or anonymised.
6. Who we share your data with
We do not sell your personal data to third parties. We share data only with the following service providers who help us operate our website and business:
- Google Analytics – website usage analytics (only with your cookie consent)
- Stripe – secure payment processing
- PayPal – alternative payment processing
- Supabase – database hosting and storage
- Vercel – website hosting
Each provider processes data under their own privacy policies and in accordance with data processing agreements.
7. International data transfers
Some of our service providers operate outside the United Kingdom. Where personal data is transferred internationally, it is protected by appropriate safeguards such as Standard Contractual Clauses (SCCs) or UK adequacy decisions, ensuring your data receives an equivalent level of protection.
8. Cookies
Our website uses cookies to remember your preferences and, with your consent, to analyse how you use our site. For full details on the cookies we use and how to manage them, please see our Cookie Policy.
9. Your rights under UK GDPR
You have the right to:
- Access – request a copy of the personal data we hold about you
- Rectification – ask us to correct inaccurate or incomplete data
- Erasure – ask us to delete your personal data where there is no compelling reason for continued processing
- Restrict processing – ask us to limit how we use your data
- Data portability – receive your data in a structured, commonly used format
- Object – object to processing based on legitimate interest
- Withdraw consent – where processing is based on consent, you can withdraw it at any time
To exercise any of these rights, email us at [email protected]. We will respond within 30 days.
10. Right to complain
If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
- Website: ico.org.uk
- Phone: 0303 123 1113
- Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
11. Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “last updated” date. We encourage you to review this page periodically.
12. Contact us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
- Email: [email protected]
- Phone: 0121 724 0208
- Address: Kimberley Way, Rugeley, WS15 1RE
Last updated: March 2026